Description
Book SynopsisMany women have great dreams about owning their own business, yet sadly, it often remains just a dream. The reason? All too often it's simply lack of confidence and self belief that lets them down and a feeling of being too far removed from the famous women entrepreneurs of today and unable to compete on that level. In truth though, there are thousands of women out there who are just like them, but who do own a business and are living their dreams on a scale they choose, successfully mixing home lives with a business and feeling fulfilled.
Making It is a compilation of inspirational women's start-up stories that lets you share their accounts of how the businesses came to 'be' as well as the highs and lows that came along the way. Packed full of hints and tips from the real life experts, this book is guaranteed to inspire anyone towards achieving their goal, and with the powerful NLP exercises included you'll be able locate your strengths and weaknesses and build up exactly the right attitude for success.
Trade Review"...a compilation of inspirational women's start-up stories" (Making Money, January 2009)
Table of ContentsAcknowledgements and Permissions List xi
List of Contributors xiii
Foreword xix
Introduction 1
1 Accentuate the positive 3
Steph Cutler, Open Eyed
2 Total belief 31
Josephine LaVey, LaVey Corsetry & Clothing
3 Trust 61
Sarah Pharo, Pharo Communications
4 Innovative 86
Dawn Gibbins, Flowcrete Group plc
5 To aim high 107
Perween Warsi, S & A Foods
6 Unstoppable 123
Deirdre Bounds, i-to-i
7 Determined 145
Fiona Oxley and Karen Wilbourn, Lello
8 Enthusiasm 163
Lynne Franks, SEED Women’s Enterprise Programme
Epilogue 185
Recommended reading 187
Index 191