Description
Book SynopsisFiona Talbot originally co-founded a communication consultancy in Rotterdam that helped multi-nationals improve their use of English as an international business language. Fiona now runs TQI Word Power Skills, a Business Writing Skills Consultancy that helps both native and non-native English speakers, both in the UK and internationally. She delivers workshops and e-coaching at all levels. She has an extensive social media following for her #wordpowerskills brand and has featured in major publications such as Personnel Today, British Airways' business magazine, The Sunday Times, Accounting Technician, and Call Centre Focus amongst many others. Learn more at http://www.wordpowerskills.com/index.php Fiona has a YouTube channel showing short clips to emphasise the problems often faced in using English in business: https://www.youtube.com/user/TQIwordpowerskills
Table of Contents
- Chapter - 00: Introduction;
- Chapter - 01: Writing English for business;
- Chapter - 02: Deciding your business writing objectives;
- Chapter - 03: Reading and writing challenges and needs;
- Chapter - 04: Writing for presentations and talks;
- Chapter - 05: We all need to write to market and sell;
- Chapter - 06: Making an impact through written word power;
- Chapter - 07: Four steps to success;
- Chapter - 08: Writing press releases and editorial;
- Chapter - 09: Writing reports;
- Chapter - 10: Writing agendas, meeting notes and minutes;
- Chapter - 11: Word Power Skills 2.0
