Description

Book Synopsis
Living Brands is a new look at brands and branding from the mind of a brand consultant and graduate lecturer Chris Farmer. It is a common-sense examination of why we endow brands with human qualities, learn to love them and give them life. With insights and information for both the professional and amateur reader, this is a book that willl make you think about brands a little differently.

Living Brands

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£12.59

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RRP £13.99 – you save £1.40 (10%)

Order before 4pm tomorrow for delivery by Mon 22 Dec 2025.

A Paperback / softback by Chris Farmer

2 in stock


    View other formats and editions of Living Brands by Chris Farmer

    Publisher: Komshe
    Publication Date: 08/02/2022
    ISBN13: 9788686245458, 978-8686245458
    ISBN10: 8686245455
    Also in:
    Brands and branding

    Description

    Book Synopsis
    Living Brands is a new look at brands and branding from the mind of a brand consultant and graduate lecturer Chris Farmer. It is a common-sense examination of why we endow brands with human qualities, learn to love them and give them life. With insights and information for both the professional and amateur reader, this is a book that willl make you think about brands a little differently.

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