Description
Book SynopsisA son wants to talk to his mother in a neighbouring village it's a two day walk each way. A plumber makes house calls all morning only to return to his shop to pick up messages for the afternoon.
A rural farmer wants to know what crop prices are in the market to see when best to sell his crops he has to take a day out to visit the market only to find out that the prices are too low midweek.
This was Africa before mobile phones arrived: a lot of walking and not much talking. In the main, fixed line phones were provided by a monopoly provider and were not well resourced or energetic about connecting customers. Waiting lists for new subscribers could be ten years. The absence of instant communications provided many excuses for things undone and little incentive for action.
Africa was considered a difficult place to do business and an even harder place to make money. Early mobile phone pioneers were largely home grown and made their money tar
Table of Contents
Acknowledgements.
Introduction.
1. Nigeria: bidding for the big one in a land without mobiles.
2. The boy from Sudan makes good.
3. From corporate governance to political governance - Mo Ibrahim’s Foundation.
4. The talk business - how does it work?
5. Starting out is hard to do.
6. Doing business in a war zone.
7. Steering clear of corruption .
8. Tanzania’s TTCL - the deal that took five years to complete.
9. Snatching Kenya from under the nose of rivals.
10. Changing the shape of the problem.
11. Building an African brand - the impact of mobiles on Africa.
12. Raising the funds to fuel growth - cash is king.
13. Going to market - Celtel sells out.
14. Meet the new owners.
15. Buying Nigeria’s V-Mobile - the billion dollar deal.
16. Luck or good judgement?
Annexes.
Annex 1 Chronology of events.
Annex 2 Dramatis personae.
Annex 3 Celtel's financings.
Index.
