Description

Book Synopsis
Lella and Massimo Vignelli promote a modernist philosophy of designing for a better society: resourceful use of space and materials, clear communication, lasting quality, and logical functionality. Lella and Massimo Vignelli: Two Lives, One Vision is a portrait of two important twentieth-century designers whose careers have intertwined since the 1950s. The Vignellis promote a modernist philosophy of designing for a better society: resourceful use of space and materials, clear communication, lasting quality, and logical functionality. Through a mix of archival research and personal interviews with Lella, Massimo, and their many colleagues and clients, Jan Conradi documents the Vignellis' nuanced approach to "cleaning up" an often chaotic and messy society by adhering to a minimalist and structured design method. The Vignellis' lifetime commitment to a world of design ismarked by vibrant client relationships and unwavering attention to detail. With wit, grace, focus, and finesse, the Vignellis' sustained pattern of working and living has influenced, and continues to inspire, generations of designers worldwide. JAN CONRADI is a Professor of Graphic Design at Rowan University in New Jersey, where she teaches typography and design history.

Trade Review
The Vignellis designed logos and identities and various other two-dimensional commissions that come to mind whenever one mentions 'graphic design.' They also dreamed up furnishings and house wares and buildings and interiors. They were Designers, for god's sake, designing sundry and all, creators on a deific scale. * PASTE MAGAZINE *

Table of Contents
Photos: Five Decades of Vignelli Design Foreword by Deyan Sudjic Preface Acknowledgments The Vignellis: An Introduction Foundation: Growing Up in Italy, Lella and Massimo Meet, Expanding Horizons, Crossing Oceans 1965: Unimark International, The Vignellis Move to New York, etc 1971: The Rise of Vignelli Associates, The Office Expands: Return to East 62nd Street, etc The Showcase Office: Tenth Avenue, Fashion History According to Massimo, etc Working from Home: East 67th Street Design Advocacy Students, Teaching, and Learning, The Vignelli Center for Design Studies A Lifetime, and No Regrets Notes Photos: A Vignelli History, Afterword, Vignelli Awards, Index

Lella and Massimo Vignelli: Two Lives One Vision

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    A Paperback / softback by Jan Conradi

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      Publisher: RIT Cary Graphic Arts Press
      Publication Date: 19/06/2014
      ISBN13: 9781939125071, 978-1939125071
      ISBN10: 1939125073

      Description

      Book Synopsis
      Lella and Massimo Vignelli promote a modernist philosophy of designing for a better society: resourceful use of space and materials, clear communication, lasting quality, and logical functionality. Lella and Massimo Vignelli: Two Lives, One Vision is a portrait of two important twentieth-century designers whose careers have intertwined since the 1950s. The Vignellis promote a modernist philosophy of designing for a better society: resourceful use of space and materials, clear communication, lasting quality, and logical functionality. Through a mix of archival research and personal interviews with Lella, Massimo, and their many colleagues and clients, Jan Conradi documents the Vignellis' nuanced approach to "cleaning up" an often chaotic and messy society by adhering to a minimalist and structured design method. The Vignellis' lifetime commitment to a world of design ismarked by vibrant client relationships and unwavering attention to detail. With wit, grace, focus, and finesse, the Vignellis' sustained pattern of working and living has influenced, and continues to inspire, generations of designers worldwide. JAN CONRADI is a Professor of Graphic Design at Rowan University in New Jersey, where she teaches typography and design history.

      Trade Review
      The Vignellis designed logos and identities and various other two-dimensional commissions that come to mind whenever one mentions 'graphic design.' They also dreamed up furnishings and house wares and buildings and interiors. They were Designers, for god's sake, designing sundry and all, creators on a deific scale. * PASTE MAGAZINE *

      Table of Contents
      Photos: Five Decades of Vignelli Design Foreword by Deyan Sudjic Preface Acknowledgments The Vignellis: An Introduction Foundation: Growing Up in Italy, Lella and Massimo Meet, Expanding Horizons, Crossing Oceans 1965: Unimark International, The Vignellis Move to New York, etc 1971: The Rise of Vignelli Associates, The Office Expands: Return to East 62nd Street, etc The Showcase Office: Tenth Avenue, Fashion History According to Massimo, etc Working from Home: East 67th Street Design Advocacy Students, Teaching, and Learning, The Vignelli Center for Design Studies A Lifetime, and No Regrets Notes Photos: A Vignelli History, Afterword, Vignelli Awards, Index

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