Description

Book Synopsis
A rivalry that remade the political world as we know it today

Politics today doesn’t look much like it did fifty years ago. Electorates that were once divided by economics—with blue-collar workers supporting leftwing parties while the wealthy trended right—are now more likely to split along cultural lines. Campaigns have gone high-tech, hoping to use big data and sophisticated mathematical models to turn electioneering into a science. Meanwhile, a permanent class of political consultants has emerged, replacing the ward-heeling party hacks of yesteryear with teams of pollsters, message gurus, and field operatives. Taken together, all this amounts to a silent revolution that has transformed politics across much of the globe.

Left Adrift provides a new perspective on this transformation by following the lives of two political strategists who watched it unfold firsthand. Stan Greenberg and Doug Schoen were Zeligs of the inte

Left Adrift

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    A Paperback by Timothy Shenk

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      Book details

      Publisher Columbia Global Reports
      Published 11/21/2024
      ISBN-13 9798987053669
      979-8987053669
      ISBN-10 9798987053669
      Also in:
      Politics, Philosophy & Society Democracy

      Description

      Book Synopsis
      A rivalry that remade the political world as we know it today

      Politics today doesn’t look much like it did fifty years ago. Electorates that were once divided by economics—with blue-collar workers supporting leftwing parties while the wealthy trended right—are now more likely to split along cultural lines. Campaigns have gone high-tech, hoping to use big data and sophisticated mathematical models to turn electioneering into a science. Meanwhile, a permanent class of political consultants has emerged, replacing the ward-heeling party hacks of yesteryear with teams of pollsters, message gurus, and field operatives. Taken together, all this amounts to a silent revolution that has transformed politics across much of the globe.

      Left Adrift provides a new perspective on this transformation by following the lives of two political strategists who watched it unfold firsthand. Stan Greenberg and Doug Schoen were Zeligs of the inte

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