Description
Book SynopsisThis is the beautifully written, compellingly inspiring rags-to-riches story of a Taiwanese youngster, Ruey Yu, born into a ravaged and occupied country, who went on to co-found and build a multi-million-dollar American skin care empire, NeoStrata.
Trade ReviewEvery tube of skin cream with AHA, the wildly popular anti-wrinkle ingredient, exists because of a half-starved boy in wartime Taiwan who travelled to university in Ottawa and went on to fortune. […] Yu’s life “is the classic story of constant optimism, moving forward in the face of adversity, overcoming all odds.”
-- Tom Spears * Ottawa Citizen *
Table of ContentsTable of Contents Introduction Prologue Chapter One - Coal Dust and Daydreams Chapter Two - Bowing to the Emperor Chapter Three - A "City Monkey" in the Country Chapter Four - Starvation and Surrender Chapter Five - Return to Hsinchu Chapter Six - The Tale of the Poor Scholar Chapter Seven - A Diamond in the Trash Chapter Eight - Pedalling through Taipei Chapter Nine - Pure Chemistry Chapter Ten - Quemoy Chapter 11 - Snowed Under Chapter 12 - Coming to America Chapter 13 - A Life-Changing Discovery Chapter 14 - Taking a Gamble Chapter 15 - Avon Calling Chapter 16 - A Wrinkle in the Business Chapter 17 - Head to Head with the Pink Lady Chapter 18 - Growing older, giving back Epilogue