Description
Book SynopsisHarness social media to land your dream job For anyone looking for a first job, exploring a career change, or just setting up for future success, social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing the job. Job Searching with Social Media For Dummies enables you to harness the power of the Internet to research and identify job opportunities, and then create a strategy for securing a position.
Job Searching with Social Media For Dummies features in-depth coverage of topics such as: creating effective online profiles and resumes to sell your strengths; maintaining your online reputation and understanding electronic etiquette; using the power of personal branding and building your brand online; avoiding common pitfalls, such as jumping into filling out a social media profile without a strategy; getting to know Twitter, the only real-time job board with literally thousands of jobs
Table of Contents
Introduction 1
Part I: Preparing for Your Job Search 5
Chapter 1: The Lowdown on Social Media for Job Hunters 7
Chapter 2: Setting Yourself Up for a Successful Job Search 17
Chapter 3: Reviewing the Essentials of Online Networking 37
Part II: Marketing Yourself with a Personal Brand 53
Chapter 4: Personal Branding 101 55
Chapter 5: Crafting Keywords, Value Statements, and More 75
Chapter 6: Blogging Your Way to a Job Interview 91
Chapter 7: Facing Your Online Reputation 109
Part III: Crafting Web Résumés with LinkedIn, Video, and More 129
Chapter 8: Updating Your Résumé for an Online Audience 131
Chapter 9: Using LinkedIn to Put Your Best Profile Forward 145
Chapter 10: Producing a Compelling Video Résumé 179
Chapter 11: Casting a Wide Net with Other Online Résumés 199
Part IV: Using Twitter, Facebook, and Other Sites to Find a Position 217
Chapter 12: Uncovering the Hidden Job Market with Twitter 219
Chapter 13: Using Facebook as a Job Hunter 245
Chapter 14: Getting Familiar with Other Networks for Job Hunters 265
Part V: Executing Your Proactive Social Media Job Hunt Strategies 279
Chapter 15: Triangulating Opportunities, Companies, and People to Target 281
Chapter 16: Discovering a Company’s Needs 295
Chapter 17: Embracing the Informational Interview for an Insider Advantage 303
Chapter 18: Engaging with Hiring Managers through Social Media 317
Part VI: The Part of Tens 331
Chapter 19: Ten Ways the Job Search Has Evolved in the 21st Century 333
Chapter 20: (Almost) Ten Ways to Stay Up-to-Date with Social Media Changes 337
Chapter 21: Ten Common Mistakes People Make When Using Social Media 341
Index 347
