Description
Book SynopsisJapanese foreign direct investment has played a leading role in Asian economies for more than two decades. This book, describing the changing industrial dynamics after the Asian currency crisis in 1997, focuses on corporate strategies of Japanese automobile and electronics companies in Asian nations, with detailed analysis of management issues and strategies from the viewpoint of both the home economy and the recipient host economies. Among the cases presented are the global restructuring of the Korean automobile industry and the transfer of automotive technology to China via Taiwan. Other studies, from the electronics industry, look at production sites in Malaysia, backward integration in Singapore, and forward integration in Hong Kong. The contributions of specialists from Asia, Europe, and the United States collected here envision an ongoing process of globalization and provide valuable perspective and background for business management and East Asian studies.
Table of Contents1 Post-Crisis Asian Economies: Some New Industrial Prospects.- 2 Trends in Multinational Strategies and Organizations in the Asia-Pacific.- 3 Japanese Multinational Enterprises and AFTA: Restructuring and Market Segmentation.- 4 AFTA in the Globalization Process: Perspectives from Industries in Malaysia.- 5 Globalization of Electronics Production Networks and the Emerging Roles and Strategies of Singapore Contract Manufacturers.- 6 Expansion Options among Hong Kong Electronics Firms: A Study of Effective Marketing Channel Strategies.- 7 Issues on the Restructuring of the Korean Automobile Industry.- 8 Leveraging Capabilities: Models of Foreign Production in the Taiwanese Automotive Industry.- 9 The Changes in the Automobile Industry in Thailand.- 10 Reevaluation of the International Division of Labor in Japan’s Automobile Industry in Asia.- 11 The Tire Industry: A Comparative Study About the Strategy of Internationalization of French and Japanese Multinationals.- 12 Evolution of Global Product Development Strategy: A Case of “Asia Car”.- 13 Taiwanese Technology Transfer to China: The Automobile Industry as a Case Study.- 14 Technology Transfer of the Toyota Production System in China.- 15 Hybrid Factory in Asia: A Case of Mitsubishi Motors Corporation.- Author and Company Index.
