Investor Marketing: Aktionäre erfolgreich gewinnen, Investoren langfristig binden, Börsenkurse nachhaltig steigern

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Paperback / softback by Bernhard Ebel , Markus B. Hofer Short Description:

Investor Marketing ist mehr als Investor Relations. Dieses Buch beschreibt Grundlagen, Zielgruppen, die Erarbeitung einer Strategie und deren Umsetzung. Mit... Read more

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Publisher: Gabler
Publication Date: 27/05/2012
ISBN13: 9783322903518, 978-3322903518
ISBN10: 3322903516

Number of Pages: 284

Non Fiction , Business, Finance & Law