Description

Book Synopsis

Introduction to Quantitative Research Methodsis a student-friendly introduction to quantitative research methods and basic statistics. It uses a detective theme throughout the text to show how quantitative methods have been used to solve real-life problems. The bookfocuses on principles and techniques that are appropriate to introductory level courses in media, psychology and sociology. Examples and illustrations are drawn from historical and contemporary research in the social sciences.

The original CD-ROM accompanying the book and its content are no longer available.



Table of Contents
Order at All Points Counting and Accounting Starting the Inquiry `But What Happened Then?′ Defining the Inquiry `Then How Do You Know?′ Methods of Inquiry `It Is a Capital Mistake to Theorize before One Has Data!′ `Data! Data! Data!′ Analyzing Data from the Inquiry Finding Answers from the Inquiry `Elementary, My Dear Watson!′ Summarizing and Presenting Results `Quite So!′

Introduction to Quantitative Research Methods

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    A Paperback / softback by Mark Balnaves, Peter Caputi

    £44.99

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    Order before 4pm today for delivery by Fri 13 Nov 2026.

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      Book details

      Publisher Sage Publications
      Imprint SAGE Publications Inc
      Published 11 April 2001
      ISBN-13 9780761968047
      978-0761968047
      ISBN-10 0761968040
      Also in:
      Research methods / methodology

      Description

      Book Synopsis

      Introduction to Quantitative Research Methodsis a student-friendly introduction to quantitative research methods and basic statistics. It uses a detective theme throughout the text to show how quantitative methods have been used to solve real-life problems. The bookfocuses on principles and techniques that are appropriate to introductory level courses in media, psychology and sociology. Examples and illustrations are drawn from historical and contemporary research in the social sciences.

      The original CD-ROM accompanying the book and its content are no longer available.



      Table of Contents
      Order at All Points Counting and Accounting Starting the Inquiry `But What Happened Then?′ Defining the Inquiry `Then How Do You Know?′ Methods of Inquiry `It Is a Capital Mistake to Theorize before One Has Data!′ `Data! Data! Data!′ Analyzing Data from the Inquiry Finding Answers from the Inquiry `Elementary, My Dear Watson!′ Summarizing and Presenting Results `Quite So!′

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