Description

Book Synopsis
Business analytics has grown to be a key topic in business curricula, and there is a need for stronger quantitative skills and understanding of fundamental concepts. This book is intended to present key concepts related to quantitative analysis in business. It is targeted to business students, undergraduate and graduate, taking an introductory core course. Topics covered include knowledge management, visualization, sampling and hypothesis testing, regression (simple, multiple, and logistic), as well as optimization modeling. It concludes with a brief overview of data mining. Concepts are demonstrated with worked examples.

Introduction to Business Analytics

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    A Paperback / softback by Majid Nabavi, David L. Olson

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      Publisher: Business Expert Press
      Publication Date: Publication Date: 28/02/2019
      ISBN13: 9781949443271, 978-1949443271
      ISBN10: 1949443272
      Also in:
      Econometrics and economic statistics Investment and securities Management decision making

      Description

      Book Synopsis
      Business analytics has grown to be a key topic in business curricula, and there is a need for stronger quantitative skills and understanding of fundamental concepts. This book is intended to present key concepts related to quantitative analysis in business. It is targeted to business students, undergraduate and graduate, taking an introductory core course. Topics covered include knowledge management, visualization, sampling and hypothesis testing, regression (simple, multiple, and logistic), as well as optimization modeling. It concludes with a brief overview of data mining. Concepts are demonstrated with worked examples.

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