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Book Synopsis
Kamilla Jones is a lecturer in Fashion Business and Management at the University of East London where she leads the BA (Hons) Fashion Studies Top Up and teaches on the MA International Fashion Business with Luxury Brand Management and the MA International Fashion Business with Marketing and Public Relations. She has over 15 years of experience in the fashion sector, including in brand consultancy, branding, marketing, international trade and business.

International Fashion Marketing Strategic Management and Promotion for Global Fashion Brands

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    A Hardback by Kamilla Jones

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      Publisher: Kogan Page
      Publication Date: 03/01/2026
      ISBN13: 9781398623897, 978-1398623897
      ISBN10:

      Description

      Book Synopsis
      Kamilla Jones is a lecturer in Fashion Business and Management at the University of East London where she leads the BA (Hons) Fashion Studies Top Up and teaches on the MA International Fashion Business with Luxury Brand Management and the MA International Fashion Business with Marketing and Public Relations. She has over 15 years of experience in the fashion sector, including in brand consultancy, branding, marketing, international trade and business.

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