Description

Book Synopsis
This book examines the relationship between intellectual property (IP) law and the sports industry, exploring opportunities and challenges at their intersection. Jason Haynes and Justin Koo address how the legal principles of IP rights must evolve to address digitalization, artificial intelligence, and global market integration.

Intellectual Property Law and Sports

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      Publisher: Edward Elgar Publishing
      Publication Date: 28/03/2026
      ISBN13: 9781800881976, 978-1800881976
      ISBN10:
      Also in:
      Intellectual property law

      Description

      Book Synopsis
      This book examines the relationship between intellectual property (IP) law and the sports industry, exploring opportunities and challenges at their intersection. Jason Haynes and Justin Koo address how the legal principles of IP rights must evolve to address digitalization, artificial intelligence, and global market integration.

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