Description

In an advanced digital era, with data available on almost everyone and everything, knowing how to bring these different technologies together into a cost-effective integrated marketing strategy that works to create new business sales is paramount to the success of any firm. Understanding what needs to be done to get good results, without spending a king’s ransom or burning the midnight oil to generate those sales, is at the very heart of what Integrated Business to Business Marketing is about. Whether you run an established enterprise or business start-up, Philip Allott will provide you with a blueprint for success.

Integrated Business To Business Marketing: The Complete Blueprint

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£14.38

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Usually despatched within 5 days
Paperback / softback by Philip Allott

3 in stock

Short Description:

In an advanced digital era, with data available on almost everyone and everything, knowing how to bring these different technologies... Read more

    Publisher: Collective Ink
    Publication Date: 25/03/2022
    ISBN13: 9781789047790, 978-1789047790
    ISBN10: 178904779X

    Number of Pages: 240

    Non Fiction , Business, Finance & Law

    Description

    In an advanced digital era, with data available on almost everyone and everything, knowing how to bring these different technologies together into a cost-effective integrated marketing strategy that works to create new business sales is paramount to the success of any firm. Understanding what needs to be done to get good results, without spending a king’s ransom or burning the midnight oil to generate those sales, is at the very heart of what Integrated Business to Business Marketing is about. Whether you run an established enterprise or business start-up, Philip Allott will provide you with a blueprint for success.

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