Description

Book Synopsis


Table of Contents

Foreword xxv

Introduction xxix

Chapter 1 Why Are We (Still) Here? 1

A Brief History of Diversity in the U.S. Labor Workforce 2

The Current United States Labor Workforce 2

Examining Labor Workforce Dimensions 3

The Murder of George Floyd, the Rise of the Black Lives Matter Movement, and the Corporate Response 7

Why Haven’t We Made More Progress? 9

Fixed Practices: Reluctance to Let Go of Entrenched Formulas 13

Fixed Attitudes: Continued Pervasiveness of Ingrained Personal Ideas and Beliefs 14

The COVID- 19 Pandemic: DEI Response to Long- term Structural Impacts 15

Why Diversity Matters 18

The Business Case for Diversity 19

The Moral and Ethical Imperative for Diversity 20

What Got Us Here Won’t Get Us There: The Diversity- Innovation Paradigm 21

Conclusion 22

Summary 22

Chapter 2 Defining Diversity, Equity, and Inclusion 23

What Do Diversity, Equity, and Inclusion Actually Mean? 23

What Is Diversity? 24

What Is Equity? 24

Equity ≠ Equality 24

Equity > Compensation 25

What Is Inclusion? 26

Inclusion, Explained Further 26

Diversity Can’t Thrive Without Equity and Inclusion 27

What Is a Diversity, Equity, and Inclusion (DEI) Initiative? 27

How Leaders Shortchange DEI 28

Common DEI Pitfalls 28

No Overarching Strategy 28

No Commitment from Leadership 29

DEI Work as a Checklist 29

DEI Work as a Human Resources Function Only 29

Ignoring Intersectionality 30

Not Establishing (The Right) Metrics 30

DEI as a Marketing Campaign 30

Ineffective Recruiting Practices 31

Ineffective Diversity Training 31

Ineffective Talent Development Programs 32

No Accountability 32

No or Low Compensation and Recognition for DEI Work 33

Not Listening to Employees 33

No Transparency 34

“Copying and Pasting” DEI Initiatives from Other Organizations 34

Going Alone 34

The Consequences of Ineffective DEI Initiatives 35

Conclusion 35

Summary 36

Chapter 3 The Virtuous Cycle of Innovation and Diversity 37

The Power of Innovation 38

Why Companies Get Stuck 39

Innovation Is Simply Not Prioritized 39

Inertia Is the Mortal Enemy of Original Thinking 40

The Power of Humility Is Overlooked and Undervalued 40

Diversity Drives Innovation 42

Innovation Principles 45

Chapter 4 Courage 46

Risk- Taking 48

Trust 49

Collaboration 52

Leadership 53

Conclusion 58

Summary 58

Innovating the Apprenticeship Model to Advance Diversity in Tech 59

The problem: Recruiting and retaining more tech talent from diverse and military backgrounds 60

“It’s time to get creative!” 60

“We can do better” 62

What Needed to Change? 64

The Solution 66

Adding Structure 66

Engaging Partners 68

Improving the Apprenticeship Selection Process 69

First Pilot Outcomes 70

The Importance of Consistency to a Good Start 70

The Role of Battle Buddies 71

The Citi Salutes Impact 71

Glitches Along the Way 73

Unsuccessful Recruitment Choices 73

Supervisor Limitations 74

Skill Mismatches 74

Two- Year Outcomes at Citi 78

From Pilot to Operationalizing: Expanding Irving Success across Citi 78

Conclusion 82

Summary 83

Chapter 5 Creating High-Impact Mentoring Programs 85

Coca- Cola’s Journey to DEI Success 86

The Costs of Inaction and Not Listening to Employees 87

Positivity from Turmoil 88

Measurable Results 89

Moving on from the Past 91

Mentoring Innovation at Zendesk 93

Zendesk’s Women Mentorship Program: Initial Pilot Program 95

Application and Matching Process 95

Support 96

Measurements for Success and Feedback 96

Pilot Observations: What Worked and What Didn’t 96

Chapter 6 Improving on Success 97

Measurable Results 97

Conclusion 99

Summary 99

Looking Beyond Traditional Talent Sources for “Hard to Find” Roles 101

Northrop Grumman and Tessco: Shifting Long- Standing Perceptions of Who Can Succeed 102

Northrop Grumman: Focus on Novel Thinking and New Talent 103

Roadblocks and Pathways 105

Shared Values Shaped by Common Experiences— and a “Secret Mission” 106

Selecting the Right Talent 107

Onboarding and Upskilling: “Building Software Engineers” 108

“Relentless Focus on Culture” 110

Week 12: The Beginning of a New Employment Pathway 113

How Success Ultimately Looked 114

Tessco: Reinstalling the First Rung of a Career Ladder 115

The IT Helpdesk Solution 116

A Career with Upward Mobility 117

Building a Successful Talent Incubator 118

Conclusion 123

Summary 124

Chapter 7 Innovations for DEI in Small Business 125

The Challenge for Small Businesses Implementing DEI Programs 126

DEI - Not Impossible for Small Businesses 128

Setbacks and Progress: Online Optimism’s DEI Journey 129

Turning Point: Developing a Deeper Appreciation for DEI 130

Blackout Tuesday: Paving the Road for Meaningful DEI Innovation 131

Today’s Outcomes, Leading to Future Impact 133

From Concept to Realization: Creating DEI for Small Businesses 136

Conclusion 139

Summary 140

Chapter 8 Rethinking Retention Through the Lens of DEI 141

Understanding Employee Retention and Turnover 142

Contributing Factors for Recent Turnover Trends 143

Compensation 144

Limited Career Development or Advancement 145

Inflexible Workplaces 145

Retention, Turnover, and DEI 146

Promoting Diverse, Mid- Career Talent 147

Promoting from Within: Target Engineering Manager Immersion Program 150

Retaining and Promoting Women in Engineering 151

Outcomes: Increased Representation of Women and Focus on Other Groups 152

The Positive Impact of Remote Work for DEI 153

What’s Needed for Hybrid and Remote Work Success 156

Compensation: Innovate with Employee Benefits Programs 159

Conclusion 163

Summary 163

Chapter 9 The Inescapable, Undeniable Role of Executive Leaders 165

Words and Actions: Do Behaviors Match the Script? 166

A Focus on Systems Thinking 168

National Hockey League: DEI as a Movement, Not a Moment 169

Employment: Building an NHL Talent Strategy to Reflect Local Communities 170

Youth Participation: Diversity as a Growth Mindset 172

Systems as a Movement- Making Innovation 173

World Wide Technology: The Power of Successfully Scaling Culture 174

The Story of WWT’s Culture and Values Begins with its Founders 174

Codifying and Scaling Culture at WWT 176

Key Business Concepts 177

How the Principles of WWT’s Culture Supports Innovation for Diversity 178

Training as Innovation 179

Radical Listening as an Innovation Pathway 180

Creating Career Pathways for All Employees 181

Conclusion 185

Summary 186

Chapter 10 Final Thoughts and Next Steps 187

Lessons in Innovating for Diversity 188

Revisiting the Virtuous Cycle of Innovation and Diversity 192

Applying Innovation Principles in Your Organization 194

Index 197

Innovating for Diversity

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    RRP £26.99 – you save £4.05 (15%)

    Order before 4pm today for delivery by Mon 6 Jul 2026.

    A Hardback by Bertina Ceccarelli, Susanne Tedrick, Michael C. Bush

    7 in stock

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Innovating for Diversity by Bertina Ceccarelli

      Publisher: John Wiley & Sons Inc
      Publication Date: 11/04/2023
      ISBN13: 9781119909897, 978-1119909897
      ISBN10: 1119909899
      Also in:
      Computer science

      Description

      Book Synopsis


      Table of Contents

      Foreword xxv

      Introduction xxix

      Chapter 1 Why Are We (Still) Here? 1

      A Brief History of Diversity in the U.S. Labor Workforce 2

      The Current United States Labor Workforce 2

      Examining Labor Workforce Dimensions 3

      The Murder of George Floyd, the Rise of the Black Lives Matter Movement, and the Corporate Response 7

      Why Haven’t We Made More Progress? 9

      Fixed Practices: Reluctance to Let Go of Entrenched Formulas 13

      Fixed Attitudes: Continued Pervasiveness of Ingrained Personal Ideas and Beliefs 14

      The COVID- 19 Pandemic: DEI Response to Long- term Structural Impacts 15

      Why Diversity Matters 18

      The Business Case for Diversity 19

      The Moral and Ethical Imperative for Diversity 20

      What Got Us Here Won’t Get Us There: The Diversity- Innovation Paradigm 21

      Conclusion 22

      Summary 22

      Chapter 2 Defining Diversity, Equity, and Inclusion 23

      What Do Diversity, Equity, and Inclusion Actually Mean? 23

      What Is Diversity? 24

      What Is Equity? 24

      Equity ≠ Equality 24

      Equity > Compensation 25

      What Is Inclusion? 26

      Inclusion, Explained Further 26

      Diversity Can’t Thrive Without Equity and Inclusion 27

      What Is a Diversity, Equity, and Inclusion (DEI) Initiative? 27

      How Leaders Shortchange DEI 28

      Common DEI Pitfalls 28

      No Overarching Strategy 28

      No Commitment from Leadership 29

      DEI Work as a Checklist 29

      DEI Work as a Human Resources Function Only 29

      Ignoring Intersectionality 30

      Not Establishing (The Right) Metrics 30

      DEI as a Marketing Campaign 30

      Ineffective Recruiting Practices 31

      Ineffective Diversity Training 31

      Ineffective Talent Development Programs 32

      No Accountability 32

      No or Low Compensation and Recognition for DEI Work 33

      Not Listening to Employees 33

      No Transparency 34

      “Copying and Pasting” DEI Initiatives from Other Organizations 34

      Going Alone 34

      The Consequences of Ineffective DEI Initiatives 35

      Conclusion 35

      Summary 36

      Chapter 3 The Virtuous Cycle of Innovation and Diversity 37

      The Power of Innovation 38

      Why Companies Get Stuck 39

      Innovation Is Simply Not Prioritized 39

      Inertia Is the Mortal Enemy of Original Thinking 40

      The Power of Humility Is Overlooked and Undervalued 40

      Diversity Drives Innovation 42

      Innovation Principles 45

      Chapter 4 Courage 46

      Risk- Taking 48

      Trust 49

      Collaboration 52

      Leadership 53

      Conclusion 58

      Summary 58

      Innovating the Apprenticeship Model to Advance Diversity in Tech 59

      The problem: Recruiting and retaining more tech talent from diverse and military backgrounds 60

      “It’s time to get creative!” 60

      “We can do better” 62

      What Needed to Change? 64

      The Solution 66

      Adding Structure 66

      Engaging Partners 68

      Improving the Apprenticeship Selection Process 69

      First Pilot Outcomes 70

      The Importance of Consistency to a Good Start 70

      The Role of Battle Buddies 71

      The Citi Salutes Impact 71

      Glitches Along the Way 73

      Unsuccessful Recruitment Choices 73

      Supervisor Limitations 74

      Skill Mismatches 74

      Two- Year Outcomes at Citi 78

      From Pilot to Operationalizing: Expanding Irving Success across Citi 78

      Conclusion 82

      Summary 83

      Chapter 5 Creating High-Impact Mentoring Programs 85

      Coca- Cola’s Journey to DEI Success 86

      The Costs of Inaction and Not Listening to Employees 87

      Positivity from Turmoil 88

      Measurable Results 89

      Moving on from the Past 91

      Mentoring Innovation at Zendesk 93

      Zendesk’s Women Mentorship Program: Initial Pilot Program 95

      Application and Matching Process 95

      Support 96

      Measurements for Success and Feedback 96

      Pilot Observations: What Worked and What Didn’t 96

      Chapter 6 Improving on Success 97

      Measurable Results 97

      Conclusion 99

      Summary 99

      Looking Beyond Traditional Talent Sources for “Hard to Find” Roles 101

      Northrop Grumman and Tessco: Shifting Long- Standing Perceptions of Who Can Succeed 102

      Northrop Grumman: Focus on Novel Thinking and New Talent 103

      Roadblocks and Pathways 105

      Shared Values Shaped by Common Experiences— and a “Secret Mission” 106

      Selecting the Right Talent 107

      Onboarding and Upskilling: “Building Software Engineers” 108

      “Relentless Focus on Culture” 110

      Week 12: The Beginning of a New Employment Pathway 113

      How Success Ultimately Looked 114

      Tessco: Reinstalling the First Rung of a Career Ladder 115

      The IT Helpdesk Solution 116

      A Career with Upward Mobility 117

      Building a Successful Talent Incubator 118

      Conclusion 123

      Summary 124

      Chapter 7 Innovations for DEI in Small Business 125

      The Challenge for Small Businesses Implementing DEI Programs 126

      DEI - Not Impossible for Small Businesses 128

      Setbacks and Progress: Online Optimism’s DEI Journey 129

      Turning Point: Developing a Deeper Appreciation for DEI 130

      Blackout Tuesday: Paving the Road for Meaningful DEI Innovation 131

      Today’s Outcomes, Leading to Future Impact 133

      From Concept to Realization: Creating DEI for Small Businesses 136

      Conclusion 139

      Summary 140

      Chapter 8 Rethinking Retention Through the Lens of DEI 141

      Understanding Employee Retention and Turnover 142

      Contributing Factors for Recent Turnover Trends 143

      Compensation 144

      Limited Career Development or Advancement 145

      Inflexible Workplaces 145

      Retention, Turnover, and DEI 146

      Promoting Diverse, Mid- Career Talent 147

      Promoting from Within: Target Engineering Manager Immersion Program 150

      Retaining and Promoting Women in Engineering 151

      Outcomes: Increased Representation of Women and Focus on Other Groups 152

      The Positive Impact of Remote Work for DEI 153

      What’s Needed for Hybrid and Remote Work Success 156

      Compensation: Innovate with Employee Benefits Programs 159

      Conclusion 163

      Summary 163

      Chapter 9 The Inescapable, Undeniable Role of Executive Leaders 165

      Words and Actions: Do Behaviors Match the Script? 166

      A Focus on Systems Thinking 168

      National Hockey League: DEI as a Movement, Not a Moment 169

      Employment: Building an NHL Talent Strategy to Reflect Local Communities 170

      Youth Participation: Diversity as a Growth Mindset 172

      Systems as a Movement- Making Innovation 173

      World Wide Technology: The Power of Successfully Scaling Culture 174

      The Story of WWT’s Culture and Values Begins with its Founders 174

      Codifying and Scaling Culture at WWT 176

      Key Business Concepts 177

      How the Principles of WWT’s Culture Supports Innovation for Diversity 178

      Training as Innovation 179

      Radical Listening as an Innovation Pathway 180

      Creating Career Pathways for All Employees 181

      Conclusion 185

      Summary 186

      Chapter 10 Final Thoughts and Next Steps 187

      Lessons in Innovating for Diversity 188

      Revisiting the Virtuous Cycle of Innovation and Diversity 192

      Applying Innovation Principles in Your Organization 194

      Index 197

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