Description

Book Synopsis
Gordon Glenister, based in Essex, UK, is Global Head of Influencer Marketing for the Branded Content Marketing Association and has over 25 years' experience in promotional marketing. He is the host of Influence Global Podcast, runs his own influencer consultancy and regularly speaks around the world on influencer marketing. Glenister also runs his own influencer course helping individuals become influencers and was previously Director General of the British Promotional Merchandise Association for 11 years.

Influencer Marketing Strategy

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    A Hardback by Gordon Glenister

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      Publisher: Kogan Page
      Publication Date: Publication Date: 7/3/2024
      ISBN13: 9781398615250, 978-1398615250
      ISBN10: 1398615250
      Also in:
      Sales and marketing

      Description

      Book Synopsis
      Gordon Glenister, based in Essex, UK, is Global Head of Influencer Marketing for the Branded Content Marketing Association and has over 25 years' experience in promotional marketing. He is the host of Influence Global Podcast, runs his own influencer consultancy and regularly speaks around the world on influencer marketing. Glenister also runs his own influencer course helping individuals become influencers and was previously Director General of the British Promotional Merchandise Association for 11 years.

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