Description

Book Synopsis
Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today--earning more money each year than their parents made in the last decade. But to become a top creator, you need to understandthe strategies behind the Insta-ready lifestyle . . . As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged. She has unrivaled insight into where the branded content industry was, where it is, and where it''s going.

Influencer

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    A Paperback / softback by Brittany Hennessy

    £14.36

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    RRP £15.95 – you save £1.59 (9%)

    Order before 4pm today for delivery by Tue 13 Oct 2026.

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      Book details

      Publisher Citadel Press
      Published 31 July 2018
      ISBN-13 9780806538853
      978-0806538853
      ISBN-10 0806538856
      Also in:
      Business, Finance & Law E-commerce: business aspects Online marketing / Social media marketing

      Description

      Book Synopsis
      Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today--earning more money each year than their parents made in the last decade. But to become a top creator, you need to understandthe strategies behind the Insta-ready lifestyle . . . As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged. She has unrivaled insight into where the branded content industry was, where it is, and where it''s going.

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