Description
Book SynopsisChris Thomason has spent fifteen years working at the intersection of innovation, business growth and customer experience. He's an engineer who started his career in the UK automotive industry. He emigrated to South Africa to work in the gold and platinum mining industry and was fortunate to experience the transition to democracy first hand. He also spent time running a gold mine in Mozambique at the height of the civil war there.
Table of ContentsChapter 1: Getting your mind around an issue
Chapter 2: Why today’s thinking is so out-dated
Chapter 3: A new way of business thinking
Chapter 4: The Idea Generator mindset
Chapter 5: Using the tools
Chapter 6: Islands of Opportunity (Thinking tools 1 – 5)
Chapter 7: Divide and Conquer (Thinking tools 6 – 10)
Chapter 8: Boundary Riding (Thinking tools 11 – 15
Chapter 9: Using The Idea Generator in teams
Chapter 10: Unleashing the corporate creativity
