Description

Book Synopsis
This comprehensive guide to the commercial production of ice creams and frozen desserts for retail or wholesale operations covers planning and starting up a business, marketing and merchandising, production and service.

Table of Contents
ICE CREAM PRODUCTION.

Batch Freezing Process.

Continuous Freezing Process.

Sanitary Conditions.

Ice-Cream Mix Production.

Flavor Ingredients.

Ice Cream Novelties.

Bringing Product to Market.

A RETAIL FROZEN DESSERT BUSINESS.

Opening a Retail Frozen Dessert Business.

Operating a Frozen Dessert Retail Establishment.

Serving the Customer.

Marketing the Retail Frozen Dessert Shop.

Selling Soft Serve Products.

FROZEN DESSERT RECIPES.

Ice Cream Recipes.

Italian Gelato.

Sorbet and Water Ice.

Hardpack Frozen Yogurt.

Appendix.

Indexes.

Ice Cream and Frozen Desserts A Commercial Guide

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    A Hardback by Malcolm Stogo

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      Publisher: John Wiley & Sons Inc
      Publication Date: 08/01/1998
      ISBN13: 9780471153924, 978-0471153924
      ISBN10: 0471153923

      Description

      Book Synopsis
      This comprehensive guide to the commercial production of ice creams and frozen desserts for retail or wholesale operations covers planning and starting up a business, marketing and merchandising, production and service.

      Table of Contents
      ICE CREAM PRODUCTION.

      Batch Freezing Process.

      Continuous Freezing Process.

      Sanitary Conditions.

      Ice-Cream Mix Production.

      Flavor Ingredients.

      Ice Cream Novelties.

      Bringing Product to Market.

      A RETAIL FROZEN DESSERT BUSINESS.

      Opening a Retail Frozen Dessert Business.

      Operating a Frozen Dessert Retail Establishment.

      Serving the Customer.

      Marketing the Retail Frozen Dessert Shop.

      Selling Soft Serve Products.

      FROZEN DESSERT RECIPES.

      Ice Cream Recipes.

      Italian Gelato.

      Sorbet and Water Ice.

      Hardpack Frozen Yogurt.

      Appendix.

      Indexes.

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