Description

Book Synopsis
John Westwood has held a wide variety of senior sales and marketing positions and is currently an independent marketing consultant, based in East Sussex, UK. He is the author of The Marketing Plan, 30 Minutes to Write a Marketing Plan, The Marketing Plan Workbook and Marketing Your Business, all published by Kogan Page.

How to Write a Marketing Plan

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    A Hardback by John Westwood


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      Publisher: Kogan Page
      Publication Date: 5/3/2025
      ISBN13: 9781398619869, 978-1398619869
      ISBN10: 1398619868
      Also in:
      Sales and marketing

      Description

      Book Synopsis
      John Westwood has held a wide variety of senior sales and marketing positions and is currently an independent marketing consultant, based in East Sussex, UK. He is the author of The Marketing Plan, 30 Minutes to Write a Marketing Plan, The Marketing Plan Workbook and Marketing Your Business, all published by Kogan Page.

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