Description
Book SynopsisMost people would agree that to get an idea you must first gather all the necessary information; second, work at finding an idea; and third, forget about it and wait for inspiration to hit.The third partâs easy, but hardly anybody tells you how to do the first two. Worse, nobody tells you how to condition your mind before you set out on your journey. And if your mind isnât idea-conditioned it doesnât make any difference if you know the steps; youâll never reach the ideas youâre capable of creating. For, telling a person who isnât idea-conditioned how to generate ideas is like telling a person with weak legs how to high jump.How to Get Ideas starts by defining an idea as âœnothing more nor less than a new combination of old elements.â Then it uses that definition as a springboard to discuss how to get them. The first seven chapters deal with the things you must do to condition your mind to be ripe and ready for idea creation. These fun but effective methods range from âœBe more like a childâ to âœScrew up your courage.â Chapters 8 through 11 explain, in more specific detail, the actions that you make in order to get an idea, looking at, defining the problem, gathering information, and purposefully âœforgetting about it.â Lastly, after developing a methodology for creativity and idea generation, the book goes on to explain how to put your ideas into action.This new edition will additionally include 2 new concepts. One that focuses on how to âœrejoice in failureâ âshowing how one can reframe apparent defeat to be a major generative source for powerful new ideas. The other will explain the importance and the details behind the construction an environment that is ripe for idea creation.
