Description
Book SynopsisThis fascinating account of the histories of human engineering, from brainwashing and mind control to Dale Carnegie's art of dealing with people, reveals the perpetual tension between the desire to control people's behaviour and the resistance this provokes. Derksen shows that human engineering only works when applied with tact.
Trade Review'Reflecting his own subtlety, sensitivity and wit, Maarten Derksen crafts a persuasive analysis of the tact and technologies involved in the dealings between people and machines, brains and behaviour. Hard to put down once you've started reading!' Douwe Draaisma, University of Groningen, Netherlands
'Histories of Human Engineering: Tact and Technology delivers a radical and thoroughly appealing approach to understanding the aspirations to effectively control human behavior. Eschewing the time-worn critiques of the manipulation of people and notions of human docility that undergird control technologies, Derksen engages empirical evidence from these technologies to show how they demonstrate the vibrant human presence of resistance, judgment, habit, and indeterminacy.' Jill Morawski, Wesleyan University, Connecticut
'In this richly impressive work, Derksen shows how the historical projects of psychology re-envisage and re-engineer how the human is managed and resisted. Whilst psychologists will see their discipline in a new and fascinating light, Derksen has also made a significant and compelling intervention into the debate about the emergence of the modern subject.' Steven Brown, University of Leicester
'Winner of the 2018 Cheiron Book Prize, Maarten Derksen's (2017) Histories of Human Engineering: Tact and Technology is a deeply‐researched, broad‐ranging study of human engineering in the behavioral, psychological, and social sciences, and beyond.' Edward K. Morris, Journal of the History of the Behavioral Sciences
'In Histories of Human Engineering, Maarten Derksen, a historian of psychology at the University of Groningen, presents a well-informed overview, ranging from Frederick Taylor's scientific management to the current craze for 'neuromarketing'. … the book teaches an important lesson about the limitations of both human engineering and the human sciences …' Ruud Abma, Isis
'For historians of social science, the book is innovative in that the interface between social science and technology is investigated rather than presumed or critiqued a priori, and because it addresses the friction between the disciplines of sociology, psychology, and political science without presenting siloed disciplinary histories.' Bregje F. van Eekelen, Technology and Culture
Table of Contents1. Introduction; 2. Tact and technology; 3. Scientific management and the human factor; 4. 'Social technology'; 5. Dale Carnegie and the fine art of dealing with people; 6. Karl Popper's social technology and the personal element; 7. Tactful leadership; 8. Mind control; 9. The priming saga: the subtle technology of psychological experimentation; Conclusion.
