Description
Book SynopsisTo research this book, the authors traveled to six continents, interviewed nearly a hundred industry experts, and analyzed multiple emerging trends among LGBT travelers. The Handbook of LGBT Tourism and Hospitality is an easy-to-read, practical, and relevant guidebook with a simple goal: to help marketing professionals, business owners, and allied professionals compete in the increasingly competitive global LGBT travel and hospitality industry.
Trade ReviewEducational. Balanced. Entertaining. Practical. Required! These are just a few words that come to mind when reviewing this tremendous achievement. [The authors] share invaluable insights that can only come with decades of personal experience and professional success in LGBT travel. They've formulated all that and more into a well-organized manual for any reader. It can be read in one sitting or referenced throughout a career. Containing well-researched statistics, news references, and numerous quotes and interviews among the spectrum of global LGBT travel pioneers and leaders, the entire world of LGBT travel is concentrated into this book. It is a must-read for everyone in the industry. -- Thomas Roth, President, Community Marketing & Insights Few writers are better than Jeff Guaracino and Ed Salvato to distill their expert knowledge across 6 continents into the best practices found in this one essential book. -- Bob Witeck, President, Witeck Communications
