Description
Book SynopsisAmerican evangelicalism has long walked hand in hand with modern consumer capitalism. Timothy Gloege shows us why, through an engaging story about God and big business at the Moody Bible Institute.
Trade ReviewOffers [insights] on the social and economic contexts that shaped both institutional and personal religious identity since the end of the nineteenth century.-
Religious Studies ReviewA first-rate book that deserves close scholarly attention.-
Review and ExpositorIn this significant, thought-provoking work, Gloege traces the rise of Evangelicalism after the Civil War.-
CHOICEEminently readable and frequently brilliant.-
Christianity TodayA valuable contribution to the story of the interactions between Protestant evangelicalism and capitalism in the United States.-
Journal of American HistoryA significant contribution to the historiographical wrangling over the character of American evangelism.-
American Historical ReviewGloege,
Guaranteed Pure
""Deftly argued, extensively researched, and with brilliant insight,
Guaranteed Pure offers a major contribution to our understanding of American religion.-
Church History and Religious CultureMay spark a new trend in American religious studies. . . . Add[s] significantly to our understanding and also speak[s] to our present situation.-
The Annals of IowaDraws fascinating connections between business and religion throughout.-
Business History ReviewAmerican church history fans will relish this work.-
Library Journal
