Description
Book SynopsisGet more clients, grow your business faster, and spend less time selling! Are you new to getting clients online? Are you struggling with building your crowd and converting them into clients? Are you tired of having to sell? Do you feel like nothing is working? A common challenge for expertise-led businesses is the struggle to market themselves, leaving them frustrated with their stagnant growth and ineffective marketing and sales strategies. In Get Growing, Dean Seddon shows you what really works when it comes to sales and self-promotion. The founder of the fastest-growing business consultancy in the UK, Dean has helped thousands grow their brands and expand their reach, ranging from individual freelancers to international corporations like Amazon, Mastercard, and Microsoft. You don't need to have a big budget or spend all your time harassing people for sales. Using Dean's simple and scalable methods, you can attract the right audience and convert them into paying customers. Filled wit
Table of ContentsIntroduction ix
1 Changing the World with Outcomes 1
2 Knowing Your Most Valuable Clients 19
3 Creating Your Offer 31
4 Building Your Message to the World 47
5 Getting Organized and Systemizing Your Growth 61
6 Reducing Sales Friction 77
7 Social Selling: Leveraging Social Media Without Becoming an Influencer 95
8 Creating Prolific Content Efficiently and Effectively 119
9 Unleashing Your Selling and Marketing Power with Email 135
10 Creating Compelling Copy That Converts Prospects into Paying Clients 149
11 Handling Inquiries and Discovery Calls 169
12 Mastering Your Mindset 193
13 Tactics and Resources to Take Your Business to the Next Level 203
14 It’s Time for Action 219
Acknowledgments 221
About the Author 223
Index 225
