Generation Alpha in Beta: Kidsmarketing in a Changing World
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Paperback / softback by Maarten Leyts
Short Description:
Generational thinking is not a science, but a reliable framework for successful marketing, communications, and product strategy. This book describes... Read more
Publisher: Lannoo PublishersPublication Date: 12/01/2024
ISBN13: 9789401463799, 978-9401463799
ISBN10: 9401463794
Number of Pages: 143