Description
Book SynopsisReading auteur theory as the new American business theory, the author reveals how Coppola's vision of a new kind of company has transformed the worker into a liberated and well-utilized artist, but has also commodified individual creativity at a level unprecedented in corporate history.
Trade Review"Well researched, well written, compellingly argued. Writing intelligently and coherently about an auteur as significant and complex as Francis Coppola in a short book is more of a challenge than doing so in a more expansive format. Menne proves up to the task."
--Jon Lewis, author of Whom God Wishes to Destroy: Francis Coppola and the New Hollywood
"Jeff Menne has found a new angle on one of the most remarkable filmmakers of his era."--
Shepherd Express
