Description

From the first drawings in the early 1960s to today’s uber-popular new Bronco, get the full story of Ford’s legendary SUV in this stunningly illustrated volume.

When Ford introduced the Bronco for the 1966 model year, its intent was to get a slice of the off-road and outdoor enthusiast utility market then owned by the popular Jeep CJ and International Harvester Scout. What Ford couldn’t know at the time was that it was creating a legend—a rugged, square-shouldered vehicle that would exist in its original form through 1977 and in various guises for a further 20 years, wrapping up its first life in 1996.

Since the Bronco’s retirement, the SUV/crossover sector has become the dominant segment of the automotive market. Nearly all manufacturers—even exotics like Lamborghini and Bentley—offer SUVs in their line-ups. In fact, Ford has largely discontinued passenger vehicles (except the Mustang) in fav

Ford Bronco

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RRP: £0.30 You save £3.00 (10%)
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Hardback by Pete Evanow

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Short Description:

From the first drawings in the early 1960s to today’s uber-popular new Bronco, get the full story of Ford’s legendary... Read more

    Publisher: Quarto Publishing Group USA Inc
    Publication Date: 1/11/2024
    ISBN13: 9780760383339, 978-0760383339
    ISBN10: 0760383332

    Non Fiction , History , Non Fiction

    Description

    From the first drawings in the early 1960s to today’s uber-popular new Bronco, get the full story of Ford’s legendary SUV in this stunningly illustrated volume.

    When Ford introduced the Bronco for the 1966 model year, its intent was to get a slice of the off-road and outdoor enthusiast utility market then owned by the popular Jeep CJ and International Harvester Scout. What Ford couldn’t know at the time was that it was creating a legend—a rugged, square-shouldered vehicle that would exist in its original form through 1977 and in various guises for a further 20 years, wrapping up its first life in 1996.

    Since the Bronco’s retirement, the SUV/crossover sector has become the dominant segment of the automotive market. Nearly all manufacturers—even exotics like Lamborghini and Bentley—offer SUVs in their line-ups. In fact, Ford has largely discontinued passenger vehicles (except the Mustang) in fav

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