Description
Book SynopsisAsks what has happened to English football and how we can launch a revolution amongst English fandom in order not just to take back control of the game, but invent new ways our society and economy can work in the interest of the people again. Despite thirty plus years of rampant commercialization and marketization, football and football clubs remain central to many communities: sources of solidarity, civic engagement and national and international pride. This book explores the history of the people's game, looks at how it has become less and less the province of the people and more and more the plaything of oligarchs, billionaires and commercial interests, and explains why and how we need to take it back. Football's importance not just to local communities but to local and national economies is used as the jumping-off point to argue for a new economic model for the sport, one based on the idea of the public-commons partnership. These partnerships and the reorganising of production
