Description

Book Synopsis
Discover how to style and photograph food like the pros

Whether you''re taking shots for a foodie blog, advertisements, packaging, menus, or cookbooks, Food Styling & Photography For Dummies shows you how to take the next step in your passion for food and photography. This attractive, informative, and fun guide to the fundamentals of food styling provides information on the tools and techniques used by some of the most successful industry professionals.

Food Styling & Photography For Dummies provides you with the fundamentals of food styling and gives you the inside scoop on the tools and techniques used by some of the most successful industry professionals.

  • Shows you how to translate taste, aroma, and appeal through color, texture, and portion
  • Includes techniques such as extreme close-ups, selective focus, and unique angles to create dramatic effect
  • Detailed coverage on lighting and composition
  • Tips for choosing t

    Table of Contents
    Introduction 1

    Part I: Introducing Food Styling and Photography 7

    Chapter 1: Exploring Food Photography 9

    Chapter 2: Photography Know-How and Equipment 25

    Chapter 3: Your Stylist Toolkit 41

    Chapter 4: Dealing with Employers, Personnel, and Sets 67

    Part II: It's All in the Presentation (Styling) 85

    Chapter 5: Preparing for an Off-Site Photo Shoot 87

    Chapter 6: Getting the Yummy to Translate on Film 99

    Chapter 7: The Ice Cream Is Melting! Problem Solving for Tricky Foods 123

    Part III: Shooting the Food: Techniques with the Camera 141

    Chapter 8: Composition Basics 143

    Chapter 9: Lighting, Lighting, Lighting 161

    Chapter 10: Working with Tilts and Angles 181

    Chapter 11: Exploring Focus 195

    Part IV: And for Dessert: Managing Your Photos and More 211

    Chapter 12: Post-Processing 213

    Chapter 13: Editing and Saving Your Photos 225

    Chapter 14: Making Your Photos Available in Print and Online 239

    Chapter 15: Starting Your Food Styling and Photography Business 253

    Part V: The Part of Tens 269

    Chapter 16: Ten Tips for Growing Your Business 271

    Chapter 17: Ten Indispensable Items for a Food Shoot 281

    Chapter 18: Ten Awesome Garnishes for Food Images 289

    Index 299

Food Styling and Photography for Dummies

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    £18.89

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    A Paperback / softback by Alison Parks-Whitfield

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Food Styling and Photography for Dummies by Alison Parks-Whitfield

      Publisher: John Wiley & Sons Inc
      Publication Date: Publication Date: 23/03/2012
      ISBN13: 9781118097199, 978-1118097199
      ISBN10: 111809719X
      Also in:
      Photographic equipment

      Description

      Book Synopsis
      Discover how to style and photograph food like the pros

      Whether you''re taking shots for a foodie blog, advertisements, packaging, menus, or cookbooks, Food Styling & Photography For Dummies shows you how to take the next step in your passion for food and photography. This attractive, informative, and fun guide to the fundamentals of food styling provides information on the tools and techniques used by some of the most successful industry professionals.

      Food Styling & Photography For Dummies provides you with the fundamentals of food styling and gives you the inside scoop on the tools and techniques used by some of the most successful industry professionals.

      • Shows you how to translate taste, aroma, and appeal through color, texture, and portion
      • Includes techniques such as extreme close-ups, selective focus, and unique angles to create dramatic effect
      • Detailed coverage on lighting and composition
      • Tips for choosing t

        Table of Contents
        Introduction 1

        Part I: Introducing Food Styling and Photography 7

        Chapter 1: Exploring Food Photography 9

        Chapter 2: Photography Know-How and Equipment 25

        Chapter 3: Your Stylist Toolkit 41

        Chapter 4: Dealing with Employers, Personnel, and Sets 67

        Part II: It's All in the Presentation (Styling) 85

        Chapter 5: Preparing for an Off-Site Photo Shoot 87

        Chapter 6: Getting the Yummy to Translate on Film 99

        Chapter 7: The Ice Cream Is Melting! Problem Solving for Tricky Foods 123

        Part III: Shooting the Food: Techniques with the Camera 141

        Chapter 8: Composition Basics 143

        Chapter 9: Lighting, Lighting, Lighting 161

        Chapter 10: Working with Tilts and Angles 181

        Chapter 11: Exploring Focus 195

        Part IV: And for Dessert: Managing Your Photos and More 211

        Chapter 12: Post-Processing 213

        Chapter 13: Editing and Saving Your Photos 225

        Chapter 14: Making Your Photos Available in Print and Online 239

        Chapter 15: Starting Your Food Styling and Photography Business 253

        Part V: The Part of Tens 269

        Chapter 16: Ten Tips for Growing Your Business 271

        Chapter 17: Ten Indispensable Items for a Food Shoot 281

        Chapter 18: Ten Awesome Garnishes for Food Images 289

        Index 299

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