Description

Book Synopsis
This book shines a light on how parties, the media, and voters interacted during a recent Ontario election, providing one of the most complete accounts of a provincial election available.

Table of Contents

1 Introduction

2 The Political and Economic Setting

3 The Run-Up to 2011

4 The Campaign

5 The Parties’ Campaign Messages

6 From 1.0 to 2.0: The Online Campaign

7 The Leaders’ Debate

8 The Parties’ Campaign Strategies

9 At the Races: The Toronto Star’s Coverage of the Election

10 Did the Parties’ Campaign Efforts Affect Voters?

11 Vote Choice

12 Fighting for Votes

Appendix

Notes

References

Index

Fighting for Votes

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    A Hardback by William P. Cross, Jonathan Malloy, Tamara A. Small

    £69.70

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    RRP £82.00 – you save £12.30 (15%)

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      Book details

      Publisher University of British Columbia Press
      Published 15 March 2015
      ISBN-13 9780774829274
      978-0774829274
      ISBN-10 0774829273
      Also in:
      Elections and referenda / suffrage

      Description

      Book Synopsis
      This book shines a light on how parties, the media, and voters interacted during a recent Ontario election, providing one of the most complete accounts of a provincial election available.

      Table of Contents

      1 Introduction

      2 The Political and Economic Setting

      3 The Run-Up to 2011

      4 The Campaign

      5 The Parties’ Campaign Messages

      6 From 1.0 to 2.0: The Online Campaign

      7 The Leaders’ Debate

      8 The Parties’ Campaign Strategies

      9 At the Races: The Toronto Star’s Coverage of the Election

      10 Did the Parties’ Campaign Efforts Affect Voters?

      11 Vote Choice

      12 Fighting for Votes

      Appendix

      Notes

      References

      Index

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