Description

Book Synopsis
The work explores the field of public health advocacy from the twin perspectives of the sociology of news production and public health activism. The second section offers an A-Z of strategies for gaining media attention, with many entries illustrated by case histories. Covering theory and practice, the guide is intended for public health and community medicine workers, community health action groups, and students of mass communication, media studies or public health.

Fight For Public Health

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    A Paperback / softback by Simon Chapman, D. Lupton

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      Book details

      Publisher BMJ Books
      Published 1 October 1994
      ISBN-13 9780727908490
      978-0727908490
      ISBN-10 0727908499
      Also in:
      Media studies Pressure groups

      Description

      Book Synopsis
      The work explores the field of public health advocacy from the twin perspectives of the sociology of news production and public health activism. The second section offers an A-Z of strategies for gaining media attention, with many entries illustrated by case histories. Covering theory and practice, the guide is intended for public health and community medicine workers, community health action groups, and students of mass communication, media studies or public health.

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