Description
Book SynopsisRepresentations of fashionable femininity have multiplied throughout the 20th century, with complex versions of feminine identity being found in fashion store advertising, magazines, photography, and museum collections. This book examines the relationship between women's fashion, female representation and femininity in Britain throughout the 1900s. The authors unpick the dynamics of the fashion system and set fashion into the context of British social life, using the oral history accounts of women of all classes to highlight the meanings of particular fashions.
Trade ReviewJournal of Women's History, Vol. 17 No. 1. Review by Mary Lynn Stewart - "Fashioning the Feminine stands out for its historically specific investigation of the variety of fashion marketing... More attention to the ambiguity of the messages about fashion and femininity in the media is a promising new direction in research".
