Description

Book Synopsis
An understanding of trends is a fundamental skill for anyone working in the fashion industry. In this book Gwyneth Holland and Rae Jones look at how to produce a well-researched trend, from initial inspiration to concrete idea and, eventually, real product. Illustrated throughout with insights from practicing trend forecasters and industry insiders, it is an invaluable guide for fashion students and practitioners alike.

Fashion Trend Forecasting

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    RRP £26.99 – you save £4.05 (15%)

    Order before 4pm tomorrow for delivery by Mon 29 Jun 2026.

    A Paperback / softback by Gwyneth Holland, Rae Jones

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      Publisher: Laurence King Publishing
      Publication Date: 24/07/2017
      ISBN13: 9781786270580, 978-1786270580
      ISBN10: 1786270587

      Description

      Book Synopsis
      An understanding of trends is a fundamental skill for anyone working in the fashion industry. In this book Gwyneth Holland and Rae Jones look at how to produce a well-researched trend, from initial inspiration to concrete idea and, eventually, real product. Illustrated throughout with insights from practicing trend forecasters and industry insiders, it is an invaluable guide for fashion students and practitioners alike.

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