Description

The 1970s was a decade of style contrasts: every extreme of fashion was met by an equally trendy opposite reaction. Ankle-length maxi skirts vied for attention with super-short hot-pants. Outfits in vibrant prints and obviously man-made fabrics contrasted with subtly-coloured ensembles in wool jerseys and silky crepes. Delicate floral cottons, hand-knits and hand-tooled leather came up against boldly synthetic and plastic looks perched atop platform shoes – for men and women alike. More so than at any other time, fashion looked backwards in order to dress the future with quirkily ironic retro looks, while alternative street-style movements such as Punk used appearance to startle and challenge the establishment. In this book, Daniel Milford-Cottam uses colourful photographs to illustrate an eye-opening introduction to the bold fashions that still have such resonance today.

Fashion in the 1970s

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Paperback / softback by Daniel Milford-Cottam

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The 1970s was a decade of style contrasts: every extreme of fashion was met by an equally trendy opposite reaction.... Read more

    Publisher: Bloomsbury Publishing PLC
    Publication Date: 18/10/2018
    ISBN13: 9781784423049, 978-1784423049
    ISBN10: 1784423041

    Number of Pages: 64

    Non Fiction , History

    Description

    The 1970s was a decade of style contrasts: every extreme of fashion was met by an equally trendy opposite reaction. Ankle-length maxi skirts vied for attention with super-short hot-pants. Outfits in vibrant prints and obviously man-made fabrics contrasted with subtly-coloured ensembles in wool jerseys and silky crepes. Delicate floral cottons, hand-knits and hand-tooled leather came up against boldly synthetic and plastic looks perched atop platform shoes – for men and women alike. More so than at any other time, fashion looked backwards in order to dress the future with quirkily ironic retro looks, while alternative street-style movements such as Punk used appearance to startle and challenge the establishment. In this book, Daniel Milford-Cottam uses colourful photographs to illustrate an eye-opening introduction to the bold fashions that still have such resonance today.

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