Description

Book Synopsis
In a fast-moving world we're often overloaded with differing opinions, conflicting data and changing advice. In this essential guide, Noreena Hertz offers practical steps to how to make better, smarter decisions.Why should you be wary of experts?Are emails destroying your ability to think?How do you know which sources of information are credible?Whose advice should you trust?Eyes Wide Open' will help you through the data deluge and show you how to make better and smarter decisions.By weaving together cutting-edge research with real-world examples from Hollywood to Harry Potter, NASA to World War II spies, Hertz constructs a path to more astute and empowered decision-making in ten clear steps. With razor-sharp insight and an instinct for thought-provoking storytelling, she offers counterintuitive, effective guidance for making better choiceswhether you are a businessperson, a professional, a patient, or a parent.Eyes Wide Open' is a game-changing book that empowers readers to become con

Trade Review

‘A practical guide to critical thinking in the digital age that is as useful for students as it is for CEOs … Most books of this type urge us to do what they say and everything will be fine. Hertz’s is an antidote to this kind of thinking.’ Daisy Goodwin, The Sunday Times

‘Hertz is a bestselling author who also advises prime ministers, heads of companies and international organisations such as the World Bank. Her aim is to alert us to myriad ways in which irrational factors influence our decisions.’ Toby Young, Mail on Sunday

‘Noreena Hertz has written perceptive books about the growth of global capitalism and international debt. Now she's turned her attention to the information age with “Eyes Wide Open” … She's right on the money with a directive that we should become 'challengers' of so-called expert advice.’ Janet Street Porter, Independent

‘A brilliant writer … and formidable researcher.’ Times Higher Education Supplement

‘”Eyes Wide Open” is comprehensive – it covers everything from the use and abuse of statistics and numerical techniques (including a depressing reminder that most of our political leaders can barely count) to the need to be qualitative in our decisions.’ Management Today

'A wise, witty and inspirational guide to decision-making' Simon Sebag Montefiore, author of ‘Jerusalem: The Biography’

‘Helps you to survive the digital deluge… It's provocative, helpful and funny’ Martha Lane Fox

‘Provides great insights into how we make decisions and how we should be making them. It brilliantly combines academic research with a very pragmatic and helpful approach’ – Michael Lynton, CEO of Sony Entertainment, Inc.

'Witty, well-researched and practical … an invaluable guide for anyone facing tough decisions in today’s complex world' Dominic Barton, Global CEO of McKinsey & Co.

Eyes Wide Open How to Make Smart Decisions in a Confusing World

    Product form

    £11.39

    Includes FREE delivery

    RRP £11.99 – you save £0.60 (5%)

    Order before 4pm today for delivery by Sat 20 Jun 2026.

    A Paperback by Noreena Hertz

    15 in stock

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Eyes Wide Open How to Make Smart Decisions in a Confusing World by Noreena Hertz

      Publisher: HarperCollins Publishers
      Publication Date: 7/17/2014 12:00:00 AM
      ISBN13: 9780007564736, 978-0007564736
      ISBN10: 0007564732

      Description

      Book Synopsis
      In a fast-moving world we're often overloaded with differing opinions, conflicting data and changing advice. In this essential guide, Noreena Hertz offers practical steps to how to make better, smarter decisions.Why should you be wary of experts?Are emails destroying your ability to think?How do you know which sources of information are credible?Whose advice should you trust?Eyes Wide Open' will help you through the data deluge and show you how to make better and smarter decisions.By weaving together cutting-edge research with real-world examples from Hollywood to Harry Potter, NASA to World War II spies, Hertz constructs a path to more astute and empowered decision-making in ten clear steps. With razor-sharp insight and an instinct for thought-provoking storytelling, she offers counterintuitive, effective guidance for making better choiceswhether you are a businessperson, a professional, a patient, or a parent.Eyes Wide Open' is a game-changing book that empowers readers to become con

      Trade Review

      ‘A practical guide to critical thinking in the digital age that is as useful for students as it is for CEOs … Most books of this type urge us to do what they say and everything will be fine. Hertz’s is an antidote to this kind of thinking.’ Daisy Goodwin, The Sunday Times

      ‘Hertz is a bestselling author who also advises prime ministers, heads of companies and international organisations such as the World Bank. Her aim is to alert us to myriad ways in which irrational factors influence our decisions.’ Toby Young, Mail on Sunday

      ‘Noreena Hertz has written perceptive books about the growth of global capitalism and international debt. Now she's turned her attention to the information age with “Eyes Wide Open” … She's right on the money with a directive that we should become 'challengers' of so-called expert advice.’ Janet Street Porter, Independent

      ‘A brilliant writer … and formidable researcher.’ Times Higher Education Supplement

      ‘”Eyes Wide Open” is comprehensive – it covers everything from the use and abuse of statistics and numerical techniques (including a depressing reminder that most of our political leaders can barely count) to the need to be qualitative in our decisions.’ Management Today

      'A wise, witty and inspirational guide to decision-making' Simon Sebag Montefiore, author of ‘Jerusalem: The Biography’

      ‘Helps you to survive the digital deluge… It's provocative, helpful and funny’ Martha Lane Fox

      ‘Provides great insights into how we make decisions and how we should be making them. It brilliantly combines academic research with a very pragmatic and helpful approach’ – Michael Lynton, CEO of Sony Entertainment, Inc.

      'Witty, well-researched and practical … an invaluable guide for anyone facing tough decisions in today’s complex world' Dominic Barton, Global CEO of McKinsey & Co.

      Recently viewed products

      © 2026 Book Curl

        • American Express
        • Apple Pay
        • Diners Club
        • Discover
        • Google Pay
        • Maestro
        • Mastercard
        • PayPal
        • Shop Pay
        • Union Pay
        • Visa

        Login

        Forgot your password?

        Don't have an account yet?
        Create account