Description
Book SynopsisExamining the influence of environmental knowledge, risk perception and concern on sustainable consumption behaviour.- Time matters: how usage duration shapes user continuance intention in mobile food ordering apps.- On the overpowering effect of digital green nudging in gamified online return management.- Comparative study of virtual reality and Youtube videos in cultural heritage tourism: experience and information quality among generation Z.- Realizing smart product-service systems: an analysis and systematization of challenges in manufacturing firms.- The interplay of consumer religiosity, spirituality and minimalism in shaping sustainable consumption intentions.- Efficient sustainability benchmarking in hotel water consumption: systematic literature review (SLR).- Comparative analysis of enterprise architecture frameworks: togaf, zachman and feaf.- Towards a comprehensive understanding of business model literature: a network-based cluster analysis.- Human factors affecting a strategic marketing decision – an experimental research design.- Navigating political advertising during election campaigns and its' impact on family discussions.- The effect of promotional activities on over-the-counter products’ purchase intention, brand loyalty, and brand image.- Digitalization and economic performance of italian performing arts in 2022.- Is Portugal gaming with the performance feedback of the late payments directive? Evidence from the Portuguese municipalities.- The risk of poverty and its impact on consumer behaviours: the case of Slovakia.
