Description

Book Synopsis
While there are many books on ?how to patent? and patent law, Essentials of Patents focuses on what patents mean to the business manager. As patents are becoming more visible throughout the enterprise environment, they increasingly touch every functional department within an organization.

Table of Contents
Preface.

Introduction.

1 Patents: High Stakes, High Value, High Liability.

2 Patent Licensing.

3 Patent Strategy.

4 Patent Tactics.

5 Managing Patents in the Marketing Department.

6 Managing Patents in the Engineering Department.

7 Managing Patents in Manufacturing and Operations.

8 Managing Patents in the Finance Department.

9 Managing Patents in the Human Resources Department.

10 Managing Patents in the Information Technology Department.

11 Patent Management and the Corporate/
IP Counsel.

12 Patent Management Paradigm for the CEO/
ICO.

Index of Organizations.

Index.

Essentials of Patents Essentials Series 22

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    A Paperback / softback by Andy Gibbs, Bob DeMatteis

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      Publisher: John Wiley & Sons Inc
      Publication Date: Publication Date: 18/02/2003
      ISBN13: 9780471250500, 978-0471250500
      ISBN10: 0471250503

      Description

      Book Synopsis
      While there are many books on ?how to patent? and patent law, Essentials of Patents focuses on what patents mean to the business manager. As patents are becoming more visible throughout the enterprise environment, they increasingly touch every functional department within an organization.

      Table of Contents
      Preface.

      Introduction.

      1 Patents: High Stakes, High Value, High Liability.

      2 Patent Licensing.

      3 Patent Strategy.

      4 Patent Tactics.

      5 Managing Patents in the Marketing Department.

      6 Managing Patents in the Engineering Department.

      7 Managing Patents in Manufacturing and Operations.

      8 Managing Patents in the Finance Department.

      9 Managing Patents in the Human Resources Department.

      10 Managing Patents in the Information Technology Department.

      11 Patent Management and the Corporate/
      IP Counsel.

      12 Patent Management Paradigm for the CEO/
      ICO.

      Index of Organizations.

      Index.

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