Description

The rapid growth of the conservative movement has long fascinated historians, many of whom have focused on the grassroots efforts in the Sunbelt. Empire of Direct Mail examines how conservative operatives got their message out to their supporters through computerized direct mail, a significant but understudied communications technology.

Empire of Direct Mail

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Paperback by Takahito Moriyama

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The rapid growth of the conservative movement has long fascinated historians, many of whom have focused on the grassroots efforts... Read more

    Publisher: MP-KAN Uni Press of Kansas
    Publication Date: 8/26/2022 12:00:00 AM
    ISBN13: 9780700633418, 978-0700633418
    ISBN10: 0700633413

    Number of Pages: 264

    Not Just Books , Stationery

    Description

    The rapid growth of the conservative movement has long fascinated historians, many of whom have focused on the grassroots efforts in the Sunbelt. Empire of Direct Mail examines how conservative operatives got their message out to their supporters through computerized direct mail, a significant but understudied communications technology.

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