Description

The omnipresence and popularity of American consumer products in Japan have triggered an avalanche of writing shedding light on different aspects of this cross-cultural relationship. Cultural interactions are often accompanied by the term cultural imperialism, a concept that on close scrutiny turns out to be a hasty oversimplification given the contemporary cultural interaction between the U.S. and Japan. "Embracing Differences" shows that this assumption of a one-sided transfer is no longer valid. Closely investigating Disney theme parks, sushi, as well as movies, Iris-Aya Laemmerhirt reveals a dialogical exchange between these two nations that has changed the image of Japan in the United States.

Embracing Differences: Transnational Cultural Flows Between Japan and the United States

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Paperback / softback by Iris-Aya Laemmerhirt

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The omnipresence and popularity of American consumer products in Japan have triggered an avalanche of writing shedding light on different... Read more

    Publisher: Transcript Verlag
    Publication Date: 15/10/2013
    ISBN13: 9783837626001, 978-3837626001
    ISBN10: 3837626008

    Number of Pages: 262

    Non Fiction , ELT & Literary Studies , Education

    Description

    The omnipresence and popularity of American consumer products in Japan have triggered an avalanche of writing shedding light on different aspects of this cross-cultural relationship. Cultural interactions are often accompanied by the term cultural imperialism, a concept that on close scrutiny turns out to be a hasty oversimplification given the contemporary cultural interaction between the U.S. and Japan. "Embracing Differences" shows that this assumption of a one-sided transfer is no longer valid. Closely investigating Disney theme parks, sushi, as well as movies, Iris-Aya Laemmerhirt reveals a dialogical exchange between these two nations that has changed the image of Japan in the United States.

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