Description

Book Synopsis

Embodying Normalcy: Women's Work in Neoliberal Times calls attention to how women in the United States do a type of unpaid work to embody the latest trends for the purpose of achieving success in neoliberal culture. Using TLC reality shows, lifestyle and beauty influencers, Brazilian butt lift TikToks, and celebrities like Kim Kardashian as her archive, Lucia Soriano delivers four case studies that draw on gender studies, media studies, disability studies, and American studies to illustrate how the prerequisite for women to succeed in neoliberal culture calls for them to treat their bodies as projects that must be transformed every day.

Embodying Normalcy

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    A Hardback by Lucia Soriano

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      Publisher: Lexington Books
      Publication Date: Publication Date: 1/15/2024
      ISBN13: 9781666919424, 978-1666919424
      ISBN10: 166691942X
      Also in:
      Gender studies, gender groups

      Description

      Book Synopsis

      Embodying Normalcy: Women's Work in Neoliberal Times calls attention to how women in the United States do a type of unpaid work to embody the latest trends for the purpose of achieving success in neoliberal culture. Using TLC reality shows, lifestyle and beauty influencers, Brazilian butt lift TikToks, and celebrities like Kim Kardashian as her archive, Lucia Soriano delivers four case studies that draw on gender studies, media studies, disability studies, and American studies to illustrate how the prerequisite for women to succeed in neoliberal culture calls for them to treat their bodies as projects that must be transformed every day.

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