Description

Book Synopsis
Twenty-five years after the end of the Cold War, a new Cold War is being waged in our societies. During the Cold War a theoretical model of man was developed by economists and the military, an egotistical being interested only in his own benefit and in duping his opponents to achieve his ends: a modern homo oeconomicus.

Trade Review

"Frank Schirrmacher convincingly shows connections among such ostensibly disparate issues as the language of the Cold War and that of the trading floor, as he demonstrates how algorithms and statistical models have become the overwhelmingly dominant means we use to understand the brain, the market, the state and nature. In the end the human person becomes defined as a problem, because unable to be reduced to calculation in this way. This critique of contemporary egoism from the editor of Germany�s leading liberal conservative newspaper makes chilling but highly thought-provoking reading."
Colin Crouch, University of Warwick

"This book reads like a sociological thriller."
Ulrich Beck, Die Welt

"A piece of cultural criticism in the very best sense: a diagnosis, prognosis and cure all in one for our technologically induced egoism."
Der Tagesspiegel

"This book is an urgently needed appeal for us to rethink what we understand by economic rationality."
Handelsblatt

"In this new book, Frank Schirrmacher once again shows an extraordinary understanding of the volatility of our times, bringing into focus the widespread discontent felt in many sections of society."
Tages-Anzeiger



Table of Contents
Preface vii

Part I Optimization of the game

1 Trance 3

2 Game 8

3 Prophecy 16

4 Monsters 19

5 Screenplay 23

6 Reason 31

7 Social physics 43

8 Massacre 51

9 Blood circulation 57

10 Nervous system 66

11 Android 73

12 Brain 81

13 Genes 88

14 Kinship 91

15 Schizophrenia 96

16 Lightning 100

17 Politics 107

18 Matrix 115

19 Mind’s eye 118

20 Coordination 124

21 Big data 130

22 Subjugation 135

Part II Optimization of the individual

23 The secret 143

24 Success 149

25 Alchemists 152

26 Transmutation of the soul 158

27 Death dating 167

28 Re-engineering 176

29 You 183

30 Mass delusions 189

31 Ego 197

Acknowledgements 203

Appendix 204

Notes 207

References 224

Index of names 237

Ego

    Product form

    £11.69

    Includes FREE delivery

    RRP £12.99 – you save £1.30 (10%)

    Order before 4pm today for delivery by Tue 7 Jul 2026.

    A Hardback by Frank Schirrmacher

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Ego by Frank Schirrmacher

      Publisher: John Wiley and Sons Ltd
      Publication Date: 02/10/2015
      ISBN13: 9780745686868, 978-0745686868
      ISBN10: 0745686869

      Description

      Book Synopsis
      Twenty-five years after the end of the Cold War, a new Cold War is being waged in our societies. During the Cold War a theoretical model of man was developed by economists and the military, an egotistical being interested only in his own benefit and in duping his opponents to achieve his ends: a modern homo oeconomicus.

      Trade Review

      "Frank Schirrmacher convincingly shows connections among such ostensibly disparate issues as the language of the Cold War and that of the trading floor, as he demonstrates how algorithms and statistical models have become the overwhelmingly dominant means we use to understand the brain, the market, the state and nature. In the end the human person becomes defined as a problem, because unable to be reduced to calculation in this way. This critique of contemporary egoism from the editor of Germany�s leading liberal conservative newspaper makes chilling but highly thought-provoking reading."
      Colin Crouch, University of Warwick

      "This book reads like a sociological thriller."
      Ulrich Beck, Die Welt

      "A piece of cultural criticism in the very best sense: a diagnosis, prognosis and cure all in one for our technologically induced egoism."
      Der Tagesspiegel

      "This book is an urgently needed appeal for us to rethink what we understand by economic rationality."
      Handelsblatt

      "In this new book, Frank Schirrmacher once again shows an extraordinary understanding of the volatility of our times, bringing into focus the widespread discontent felt in many sections of society."
      Tages-Anzeiger



      Table of Contents
      Preface vii

      Part I Optimization of the game

      1 Trance 3

      2 Game 8

      3 Prophecy 16

      4 Monsters 19

      5 Screenplay 23

      6 Reason 31

      7 Social physics 43

      8 Massacre 51

      9 Blood circulation 57

      10 Nervous system 66

      11 Android 73

      12 Brain 81

      13 Genes 88

      14 Kinship 91

      15 Schizophrenia 96

      16 Lightning 100

      17 Politics 107

      18 Matrix 115

      19 Mind’s eye 118

      20 Coordination 124

      21 Big data 130

      22 Subjugation 135

      Part II Optimization of the individual

      23 The secret 143

      24 Success 149

      25 Alchemists 152

      26 Transmutation of the soul 158

      27 Death dating 167

      28 Re-engineering 176

      29 You 183

      30 Mass delusions 189

      31 Ego 197

      Acknowledgements 203

      Appendix 204

      Notes 207

      References 224

      Index of names 237

      Recently viewed products

      © 2026 Book Curl

        • American Express
        • Apple Pay
        • Diners Club
        • Discover
        • Google Pay
        • Maestro
        • Mastercard
        • PayPal
        • Shop Pay
        • Union Pay
        • Visa

        Login

        Forgot your password?

        Don't have an account yet?
        Create account