Description

Book Synopsis
Have you figured out how to turn customer data into increased profits for your company? Get started with CRM Analytics, Relationship Marketing, Direct Marketing, Database Marketing, Behavioral Targeting, and Event Triggered Marketing using simple customer marketing models and techniques.

Drilling Down: Turning Customer Data into Profits

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    £75.24

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    RRP £79.20 – you save £3.96 (5%)

    Order before 4pm today for delivery by Mon 27 Jul 2026.

    A Paperback / softback by Jim Novo

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      Publisher: Booklocker Inc.,US
      Publication Date: Publication Date: 18/06/2004
      ISBN13: 9781591135197, 978-1591135197
      ISBN10: 1591135192
      Also in:
      Business, Finance & Law Sales and marketing

      Description

      Book Synopsis
      Have you figured out how to turn customer data into increased profits for your company? Get started with CRM Analytics, Relationship Marketing, Direct Marketing, Database Marketing, Behavioral Targeting, and Event Triggered Marketing using simple customer marketing models and techniques.

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