Description
Book SynopsisDigital transformation is among the most important opportunities provided by
technological development. It is important to scientifically reveal the effects of digital
transformation in the fields of economics, finance, banking and trade. For this
purpose, research that theoretically and empirically analyzes the effects of digital
transformation on the economics and finance-related fields is needed.
This book aims to present these studies by operating a scientific process. Valuable
studies of researchers, scientists, academicians and bureaucrats who are interested
in this subject, are essential. These studies will result in a guide for managers and
policymakers by revealing the effects of digital transformation and technological
developments in the fields of economy and will create a scientific resource for
researchers and students who are interested in the subject.
Table of ContentsDigital transformation – Economics – Finance – Marketing – Banking – International trade – Consumer behaviour
