Description
Book SynopsisWhy digital transformation is necessary and how to develop and execute a successful digital transformation strategy
Even though the term ''Digital Transformation'' is prevalent throughout the current business landscape, various misunderstandings and misconceptions are often attached to it. Everyone agrees that digital transformation is essential for any enterprise, but few can define what it actually means to the modern business. Digital transformation does not specifically or exclusively define the consequences of digital technology. The term refers to the fact that technology, which happens to be digital, enables people to solve their traditional problems with digital solutions. It's not to say that their problems could not be solved using the older methods, they simply prefer the new way. Digital (R)evolution: Strategies to Accelerate Business Transformation explains why digital transformation is necessary and provides a framework for executing an effe
Table of Contents
Foreword ix
Preface xiii
Acknowledgments xxiii
Chapter 1 Drivers of Change 1
Chapter 2 Focus and Discipline 17
Chapter 3 Idea Incubation 27
Chapter 4 Operational Excellence 45
Chapter 5 Customer-Driven Change 57
Chapter 6 Strategy vs. Execution 73
Chapter 7 Hire Captains, Not Kings or Queens 85
Chapter 8 Integrated Ecosystems 101
Chapter 9 Digital Proficiency and Innovation 125
Chapter 10 Are You “Digitally Determined” or “Digitally Distraught”? 137
Chapter 11 Use Case: The Smart City 159
Chapter 12 Looking Ahead: Runway or Precipice? 169
Chapter 13 AI: The Elephant in the Room 189
Afterword 209
About the Author 225
Index 227
