Description

Book Synopsis
How do you decide the best course of action for your company to take advantage of new opportunities? You must develop a business case to explore multiple alternatives before making a recommendation to support a particular option. This book shows you how to use a business case to define an opportunity, identify and analyze alternatives, and present your final recommendation to key stakeholders. You''ll learn to

- Clearly define the opportunity you''ll want to address in your business case
- Identify and analyze a range of alternatives
- Recommend one option and assess its risks
- Create a high-level implementation plan for your proposed alternative
- Communicate your case to key stakeholders

Developing a Business Case

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    A Paperback by Harvard Business Review

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      View other formats and editions of Developing a Business Case by Harvard Business Review

      Publisher: Harvard Business Review Press
      Publication Date: 1/23/2010 12:11:00 AM
      ISBN13: 9781422129760, 978-1422129760
      ISBN10: 1422129764

      Description

      Book Synopsis
      How do you decide the best course of action for your company to take advantage of new opportunities? You must develop a business case to explore multiple alternatives before making a recommendation to support a particular option. This book shows you how to use a business case to define an opportunity, identify and analyze alternatives, and present your final recommendation to key stakeholders. You''ll learn to

      - Clearly define the opportunity you''ll want to address in your business case
      - Identify and analyze a range of alternatives
      - Recommend one option and assess its risks
      - Create a high-level implementation plan for your proposed alternative
      - Communicate your case to key stakeholders

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