Description

Book Synopsis


Table of Contents
1. Our Perception is Biased 2. Our Vision is Optimized to See Structure 3. We Seek and Use Visual Structure 4. Our Color Vision is Limited 5. Our Peripheral Vision is Poor 6. Reading is Unnatural 7. Our Attention is Limited; Our Memory is Imperfect 8. Limits on Attention Shape Our Thought and Action 9. Recognition is Easy; Recall is Hard 10. Learning from Experience and Performing Learned Actions are Easy; Problem Solving and Calculation are Hard 11. Many Factors Affect Learning 12. Human Decision-Making is Rarely Rational 13. Our Hand-Eye Coordination Follows Laws 14. We Have Time Requirements

Designing with the Mind in Mind

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    RRP £42.99 – you save £4.30 (10%)

    Order before 4pm tomorrow for delivery by Fri 19 Jun 2026.

    A Paperback / softback by Jeff Johnson


      View other formats and editions of Designing with the Mind in Mind by Jeff Johnson

      Publisher: Elsevier Science & Technology
      Publication Date: 19/11/2020
      ISBN13: 9780128182024, 978-0128182024
      ISBN10: 0128182024

      Description

      Book Synopsis


      Table of Contents
      1. Our Perception is Biased 2. Our Vision is Optimized to See Structure 3. We Seek and Use Visual Structure 4. Our Color Vision is Limited 5. Our Peripheral Vision is Poor 6. Reading is Unnatural 7. Our Attention is Limited; Our Memory is Imperfect 8. Limits on Attention Shape Our Thought and Action 9. Recognition is Easy; Recall is Hard 10. Learning from Experience and Performing Learned Actions are Easy; Problem Solving and Calculation are Hard 11. Many Factors Affect Learning 12. Human Decision-Making is Rarely Rational 13. Our Hand-Eye Coordination Follows Laws 14. We Have Time Requirements

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