Description

Book Synopsis
Filled with hundreds of stunning examples of successful two-dimensional design, this how-to book explains design theory and gives students the tools needed to create successful designs. DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work.

Table of Contents
Part I: DESIGN PRINCIPLES. 1. Design Process. 2. Unity. 3. Emphasis and Focal Point. 4. Scale/Proportion. 5. Balance. 6. Rhythm. Part II: DESIGN ELEMENTS. 7. Line. 8. Shape/Volume. 9. Pattern and Texture. 10. Illusion of Space. 11. Illusion of Motion. 12. Value. 13. Color.

Design Basics

    Product form

    A Paperback / softback by David Lauer, Stephen Pentak

    £70.99

    Includes FREE delivery

    Order before 4pm tomorrow for delivery by Wed 14 Oct 2026.

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      Book details

      Publisher Cengage Learning, Inc
      Published 1 January 2015
      ISBN-13 9781285858227
      978-1285858227
      ISBN-10 1285858220
      Also in:
      Art & Photography History of art

      Description

      Book Synopsis
      Filled with hundreds of stunning examples of successful two-dimensional design, this how-to book explains design theory and gives students the tools needed to create successful designs. DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work.

      Table of Contents
      Part I: DESIGN PRINCIPLES. 1. Design Process. 2. Unity. 3. Emphasis and Focal Point. 4. Scale/Proportion. 5. Balance. 6. Rhythm. Part II: DESIGN ELEMENTS. 7. Line. 8. Shape/Volume. 9. Pattern and Texture. 10. Illusion of Space. 11. Illusion of Motion. 12. Value. 13. Color.

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