Description

Book Synopsis
Dalrymple?s Sales Management arms sales managers with the tools to help their companies gain a competitive edge as well as acquire strategic advantages in their careers. With the tenth edition, they?ll find streamlined coverage for easier readability and retention.

Table of Contents
1. Introduction to Selling and Sales Management.

2. Strategy and Sales Program Planning.

3. Sales Opportunity Management.

4. Account Relationship Management.

5. Customer Interaction Management.

6. Sales Force Organization.

7. Recruiting and Selecting Personnel.

8. Sales Training.

9. Leadership.

10. Ethical Leadership.

11. Motivating Salespeople.

12. Compensating Salespeople.

13. Evaluating Performance.

Dalrymples Sales Management

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    £204.76

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    RRP £255.95 – you save £51.19 (20%)

    Order before 4pm tomorrow for delivery by Tue 21 Jul 2026.

    A Hardback by William L. Cron, Thomas E. DeCarlo

    20 in stock

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      View other formats and editions of Dalrymples Sales Management by William L. Cron

      Publisher: John Wiley & Sons Inc
      Publication Date: Publication Date: 17/07/2015
      ISBN13: 9780470169650, 978-0470169650
      ISBN10: 0470169656

      Description

      Book Synopsis
      Dalrymple?s Sales Management arms sales managers with the tools to help their companies gain a competitive edge as well as acquire strategic advantages in their careers. With the tenth edition, they?ll find streamlined coverage for easier readability and retention.

      Table of Contents
      1. Introduction to Selling and Sales Management.

      2. Strategy and Sales Program Planning.

      3. Sales Opportunity Management.

      4. Account Relationship Management.

      5. Customer Interaction Management.

      6. Sales Force Organization.

      7. Recruiting and Selecting Personnel.

      8. Sales Training.

      9. Leadership.

      10. Ethical Leadership.

      11. Motivating Salespeople.

      12. Compensating Salespeople.

      13. Evaluating Performance.

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